It's called Learning Curve Based Pricing / Experience Based Pricing First popularized by BCG (Boston Consulting Group) and Texas Instruments
https://commoncog.com/c/cases/texas-instruments-learning-cur...
Helped Texas Instrument become what it is, and dominate the decade that it implemented this strategy against its peers.
The guy who invented it there, was who later founded TSMC Morris Chang
It's called Learning Curve Based Pricing / Experience Based Pricing First popularized by BCG (Boston Consulting Group) and Texas Instruments
https://commoncog.com/c/cases/texas-instruments-learning-cur...
Helped Texas Instrument become what it is, and dominate the decade that it implemented this strategy against its peers.
The guy who invented it there, was who later founded TSMC Morris Chang