At one point I changed the name to Protoread, meaning Read the Original [site]. It took about 24 hours before I switched to Protopub. And then 3 days later, right back to NewsBlur.
To be honest, I used the word blur because when following dozens, if not hundreds of sites, they all start to blur together. So I hooked on to that mental picture and embraced the dilemma. Might as well know what you're getting into--NewsBlur.
The S. Jobs recommendation on the subject of naming businesses was to find a good word within the domain, then make it sexy. I'm struggling to think of the examples that would complete this anecdote, but NewsBlur is about as sexy a name as a feed reader gets.
To be honest, I used the word blur because when following dozens, if not hundreds of sites, they all start to blur together. So I hooked on to that mental picture and embraced the dilemma. Might as well know what you're getting into--NewsBlur.
The S. Jobs recommendation on the subject of naming businesses was to find a good word within the domain, then make it sexy. I'm struggling to think of the examples that would complete this anecdote, but NewsBlur is about as sexy a name as a feed reader gets.