> illustrates how Apple markets their castle’s defenses as protecting the castle residents when in reality it’s about controlling all that goes on inside the castle.

.. which ensures best in the market protection of the castle residents, for which they happily pay premium.

> The biggest threat to most people ends up not being from uninvited hackers, it’s from the apps Apple and Google do invite in that capture and sell your data.

Thats completely wrong. Apple does not make money on users data. They sell protected, private devices and services. Google is direct opposite.